As the 1960's drew to a close rock music and fashion was changing dramatically. The colourful recycled Victorian military tunics made popular by The Beatles during their Sergeant Pepper period and championed by the likes of Cream and Jimi Hendrix gave way to a
darker, cleaner, more monochromatic look. Although detailing for coats, jackets, shirts and accessories still borrowed from a bygone military look the cuts became crisper, more styled. As music became more progressive with the emergence of bands like Led Zeppelin and T Rex, fashion began to reflect the new attitudes.
Our Black Label collection for SS16 takes its inspiration from this innovative and exciting time and reimagines the period for the 21st Century. Our single breasted jacket features a suede military inspired cuff and collar detailing, our striking floral print in red and blue is based on similar styles found in the late 1960’s King Road stores such as “Granny takes a trip” and has been reinterpreted and hand-painted in house.
SS16 Green Label delivers the ultimate festival wardrobe, infused with pattern, texture and functional detailing. Unashamedly wearable, with a generation defying appeal, the collection combines old favourites like the tipped pique polos, the Deansgate parka and the ever popular Festival jacket with whole capsules of new exciting styles.
Look out for the PU costed linen cagoule, the lightweight Festival Mac, and the Camo Leaf Print Parka and the indigo laser printed paisley Hooded jacket. There are striking shirt and t shirt prints, (the all over "Sunset over Heaton Park" print being a particular favourite with the PG team) a full range of footwear and accessories all presented in the highest quality materials and fabrications that have become synonymous with Pretty Green.