The Evolution Of The Paisley Print

Paisley was originally called the Buta or Boteh meaning ‘flower.’ The Boteh motif started as a single flowering plant. Gradually the Boteh, tear drop motif abstracted and curved until in the 18th century the teardrop shape with the top curl becoming more exaggerated.



A theory for the origination of the print is that it was founded in ancient Babylon ad took inspiration from the shoots of the date palm- a source of the peoples food, wine and wood and therefore was called the ‘tree of life.’

The motif then spread from Babylon to Celtic Europe and India where it was then incorporated into all types of design. In Kashmir, patterned shawls woven from goats wool were the gifts of princes changing hands for small fortunes.

Paisley Sample 1800- 1899. Credit- Arthur Th Venart/ Corbis

It was the mid-18th century when the paisley shawl was then brought to Britain where the design evolved further updating with more floral detailing featuring images of Carnations, Dahlias and Irises as well as the traditional insects and animals like snakes and parrots.

Paisley Shawl Pattern, 19th Century. Credit- Central Press / Getty Images

Paisleys connotations with growth, fertility and ‘ the tree of life’ are perhaps the reasons why it is associated with travel, spirituality and psychedelia, made popular in the 1960’s. The decade moved culturally towards a looser ‘swinging’ style in terms of fashion and also music, sparking the love affair with Paisley with The Beatles travels in India with the Guru Maharishi Mahesh Yogi- with John Lennon famously having his Rolls-Royce painted all over in Paisley.

Mick Jagger, 1967. Credit- K & K Uld Kruger OHG/ Redferns

Dave Clark five

The Beatles

Jimi Hendrix

Our SS16 Campaign ‘Journey of Paisley’ dedicates itself to the psychedelic, intricate design and is featured across Shirts, Polos, Tshirts, outerwear and accessories.