The Sgt. Pepper’s Lonely Hearts Club Band album embodies the spirit of 1967’s ‘Summer of Love’. A spirit of peace, love and experimentation that captured the hearts of millions of people all over the world. Today the music of Sgt. Pepper still inspires those sentiments just as much as it did back then.
This year we celebrate the 50th anniversary of that iconic album with an exclusive collaboration between Pretty Green and The Beatles. Each item has been inspired by actual outfits that The Beatles wore, along with the music and artwork from Sgt. Pepper.
The Pretty Green X Beatles collection includes a range of unique prints throughout the collection that have been hand drawn and digitally printed in house and inspired by detail worn by The Beatles.
The Story Of
It's been said that you could form a whole new band with all the people who have been called ‘The Fifth Beatle’ over the years, members who were almost but not quite a fixture of the Fab Four.
The song ‘Strawberry Fields Forever’ – a nostalgic look back at The Beatles' past in Liverpool, named after the Salvation Army children's home in the suburb of Woolton where John Lennon grew up – is the musical equivalent.
Fifty years ago, not long after the last live tour the Beatles would ever play, the band released an album that changed pop music, and the way we listen to it, forever.
Sgt. Pepper's Lonely Hearts Club Band broke boundaries and records, encapsulated the era's counterculture and inclusiveness, and paved the way for progressive rock. It was the biggest selling album of the 1960s and a 2003 poll for Rolling Stone named it the greatest, most influential album of all time.